UNITED CAFE

BRAND GUIDE

Client United Cafe

Year 2025

Type Branding

Project Description

Our client was a church cafe that was in need of a logo design and brand identity. Our client was seeking a sleek, elevated look in their branding, as well as a visual representation of coffee within their logo.

Execution-

Our team executed this by first selecting a sleek, handwritten script as the main font. To incorporate the coffee element into the visuals, we drew an elegant visual representation of the coffee branch as the main logo. In addition to the primary logo, we developed a cohesive set of secondary marks to provide our client options for their visual needs. The project also included a refresh of their menus.  

Credits

Designer: Alex Venzke

“R56 gave the brand a visual guide we had never seen before.”