UNITED CAFE
BRAND GUIDE
Client United Cafe
Year 2025
Type Branding
Project Description
Our client was a church cafe that was in need of a logo design and brand identity. Our client was seeking a sleek, elevated look in their branding, as well as a visual representation of coffee within their logo.
Execution-
Our team executed this by first selecting a sleek, handwritten script as the main font. To incorporate the coffee element into the visuals, we drew an elegant visual representation of the coffee branch as the main logo. In addition to the primary logo, we developed a cohesive set of secondary marks to provide our client options for their visual needs. The project also included a refresh of their menus.
Credits
Designer: Alex Venzke